Thursday, August 13, 2015

Franchisor Spotlight: Meet Good Feet

As a leading resource for prospective entrepreneurs, FranchiseWorks is dedicated to providing information that any individual can use to find the right franchise or business opportunity for them. FranchiseWorks is excited to present our Franchisor Spotlight series, which will highlight various franchisors and their mission.

For over 20 years, The Good Feet Store has been dedicated to improving the quality of life for people who are experiencing varying degrees of pain -- often severe-- related to the problems with their feet.  For some, simply being out of pain is the end result. For others, it is restoring them to an active life of work and play. Our core belief and unwavering commitment is to improve the quality of people’s lives, to live the life they love—without letting their feet get in the way. 

Interview with Neal Weiss, Director of Franchise Development


How has your company evolved since the first store in San Diego, California in 1995?

Over the past twenty years, we’ve served over 1 million people within the US and Internationally. We’ve continued to refine the quality of our products and our skills. Building off of our four initial styles of foot supports, Good Feet has expanded to over 20 different styles, and manufacture them ourselves, here in Carlsbad CA.

What is your number one selling product?

Our number one selling support is the Classic. It’s the support that started Good Feet and has literally changed people’s lives. Although the Classic is our number one selling support, our extensive selection of arch supports is designed to accommodate the customer's lifestyle, shoes, and activities.

How many franchised units do you have?

Good Feet currently has 106 locations throughout the US and growing.

Are you available in Canada and Internationally?

Yes, The Good Feet Store franchises are available in both Canada and Internationally, with prime territories available both domestically and globally.   


What are the competitive advantages of your business?

The Good Feet Store is the largest retail arch support franchise, Low Investment Cost, High Margins, Patented Products; we’re our own manufacturer, manufactured in the US, monthly advertising fund with no franchise fees. We’re experienced, proven and established and our free, no-obligation, personalized fitting is at the heart of our business.

What is the desired background/qualities of your ideal candidate?

-A passion for helping people, ambition.
-Financial capability, business management and/or marketing experience.
-Health/Wellness industry, retail sales experience.
-Ability to lead, yet follow a system, self-confidence.
-A strong belief in Good Feet products.

What do you hope for the future of Good Feet?

Further establish our leadership position in the retail arch support industry. Expand globally and continue our commitment to improving the quality of people’s lives – two feet at a time.

To learn more about The Good Feet Store, visit their blog and website!

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